Zero Motorcycles introduce the SR-X prototype, a semi-faired bike that anticipate the vision of the future models of brand. The project is assigned to Bill Web, formerly responsible for the design of others Zero Motorcycle, who tells us how he developed the concept:
"The SR-X concept bike strives to hit a design sweet spot for the near future of electric motorcycles by combining clean lines and disciplined design-detailing with the aggressive stance and raw performance found in modern liter bikes. This bike is an attempt to define a new sub-category for high performance electric, thing between a streetfighter and a track bike. We wanted true sport riders to appreciate the subtle and balanced design approach — modern, futuristic and clean without sacrificing the raw-performance look and overtly mechanical appeal of high-performance motorcycles. The team wanted to create a dramatic and low ‘front-heavy’ silhouette with the bodywork that could juxtapose the fully exposed mechanicals towards the back of the bike in an unconventional way. The SR/S chassis/mechanicals that zero designed are impressive to look at and we wanted the raw bike underneath to be part of the final composition".
Bill Web, designer.
“Working with Bill on the SM concept and FXE over the past few years has led to a great partnership with Huge Design. When we originally spoke about the SR-X project, I couldn't wait to see Bill's clean, structured aesthetic applied to our premium sport platform. The result exceeds expectations and points the way forward for our internal design teams.”
Brian Wismann, product development.
Source: Zero Motorcycles.